Casio did not start out as a watch specific company, but instead started as a calculator specific company. Casio really only entered the watch making market after the electronic watch revolution. It was on the strength of expertise in electronics, developed from their calculator development background, which paved the way for Casio to make inroads into the watch making markets. Casio has continually progressed the watch making market by developing its skills in the electronic markets.
These markets include calculators, watches, cameras, computers (hand helds), terminal screens, printers and projects etc, all of which provide a good base for Casio to further advance the watch making industry. The G-Shock and Baby-G (G-Shock for Women) are the most popular range of Casio's. Also Databank and Calculator make hits upon their released too.
Release of the Baby-G shock resistant watch for women (December 1994)
The G-shock ranges of watches are aimed at the active sports enthusiast. The G-Shock are extremely tough sturdy watches, which come in a wide range of sporty styles for both men and women. The G-Shock watches have a variety of sports training functions available on each G-Shock. It is this range of functions and the tough sturdy construction of the G-Shock that has made it so popular with the sports enthusiasts. Since its release the G-Shock has continually raised the profile of Casio as a maker of fine quality watches.
Release of a databank wristwatch to store telephone numbers (January 1984)
The company wanted to see the wristwatch evolve from a simple device for telling time to an information device on the wrist. As part of this progress, Databank; a databank function that could save and recall 10 groups of 16 letters or numerals, thereby eliminating the need to carry a personal phone-number organizer. Calculator on the other hand has built in calculator for use in various everyday situations.This watch further advanced the concept of an information device on the wrist, and became a major hit product, selling a record total of six million units in the five years after its release. After that, Casio put out a whole series of databank and calculator watches, featuring Japanese kana display, timetable, autodial, and other functions.
The founders of Casio, Tadao Kashio and family, have also been active in sponsoring sports events and contributing to a foundation to aid business development of new ideas.
Labels: casio, history, information
Release of a calculator wristwatch that have basic calculator funtions (January 1981)
Posted by lumachroma at 2:31 PMLabels: calculator, casio, history
Release of the Baby-G shock resistant watch for women (December 1994)
Posted by lumachroma at 2:24 PMThe G-SHOCK shock-resistant wristwatch first released in 1983 had now gained popularity overseas. This trend was re-imported into Japan, and the G-SHOCK became a major hit, with ongoing supply shortages. Being pushed by the popularity of the G-SHOCK, other watch companies came out with their own digital watches in the solid and tough-looking style, redefining a product that until then had been driven only by functionality. With the trend towards the tough shock-resistant look, women also began to wear these large watches.
In 1994, Casio came out with a new line of G-SHOCK watches just for women called the Baby-G series. The first item of the series, the DW-520, not only had G-SHOCK’s shock resistance, but was also a cute lady’s size digital watch featuring pop colors and surfing design motifs that were popular with teen girls at the time. The subsequent Baby-G’s were developed with different functions and themes, and to this day, more and more women enjoy wearing various Baby-G styles.
Release of a databank wristwatch to store telephone numbers (January 1984)
Posted by lumachroma at 2:17 PMAfter entering the business of timepieces in 1974, Casio released watches with various advanced features, including a calculator function (C-80 released in 1980), and a dictionary function (T-1500 Walking Dictionary released in 1982). The company wanted to see the wristwatch evolve from a simple device for telling time to an information device on the wrist.
As part of this progress, the Databank Telememo 10 (CD-40) released in 1984 had a databank function that could save and recall 10 groups of 16 letters or numerals, thereby eliminating the need to carry a personal phone-number organizer. This watch further advanced the concept of an information device on the wrist, and became a major hit product, selling a record total of six million units in the five years after its release. After that, Casio put out a whole series of databank watches, featuring Japanese kana display, timetable, autodial, and other functions.
Release of the first shock resistant watch, G-SHOCK (DW-5000C) (April 1983)
Posted by lumachroma at 2:13 PMIn 1983, Casio released a new watch that overturned the thinking of the watch and clock industry. Amidst the trend towards thinner lighter watches, the novel rugged design of the G-SHOCK was based on the unique concept of a watch that could be dropped from the top of a building and still not break.
When it was first introduced, the G-SHOCK was only popular in certain markets, such as the US, due to its unique appearance. However ten years later, fashion trends had changed, and after consumers took a fresh look at its functions and design, it became an instant hit worldwide. G-SHOCK established the new category of the shock resistant watch, and has become Casioês signature watch.
After the success of the Casio Mini, Casio was secure in its position at the top of the electronic calculator industry. In order to strengthen its earnings base, the company decided to diversify its business by producing timepieces.
At first glace, electronic calculators and timepieces seem to be completely different product categories, but at that time, timepieces were undergoing a technological revolution from mechanical to quartz mechanisms. A type of quartz timepiece, digital chronometers consist of a counter that measures pulses from a crystal oscillator, in other words, a simple adding machine that shows a running calculation of each second. This was a product that would allow Casio to maximize the LSI technology it had developed for electronic calculators. Considering this, it was only natural for Casio to branch out into the business of timepieces.
However, the Japanese clock and watch industry in the mid-70s was closely integrated from the production to sales levels, making it very difficult for new manufacturers to enter the market. Casio made intensive efforts to overcome this barrier, and in October 1974 it released a computerized watch, the CASIOTRON.
This watch not only showed the hours, minutes, and seconds, but also had a unique function that could automatically determine the number of days in a month and whether or not the current year was a leap year.
We sell original Casio watch. All of them are brand NEW and comes with 1 (one) year WARRANTY. At this moment available watches are as follows:
- Casio Casual Combi Timer (AW48HE Series, AQ-230GA Series)
- Casio Databank Calculator (DBC-32D-1AEF, DBC-32-1AEF)
- Casio Basic Digital Black (F28W-1)
- Casio Casual Digital Black (F91W-1)
- Casio Casual Digital Silver (A164WA-1QYEF)
- Casio Casual Digital Black - Blue EL Backlight (F105W-1A)
- Casio Databank (DB-360N-1AEF, DB-36-1AEF)
- Casio Poptone Calculator (LDF-40 Series)
- Casio Solar Powered Battery-Less Watch (AL-180)
- Casio Dual Time Chronograph Watch (A178WGA, F-201W-1AEF)
- Casio IR Remote Control Watch (CMD-40B-1T, CMD-40F-7CB)
- Casio Tough Solar Databank (DB-E30D-1AVEF)
- Casio Classic Casual Digital (LA670WGA-1, LA670WA-1, LA11WB-1)
- Casio 8 Digit Basic Calculator (CA-56, CA53W)
- Casio Classic Casual Quartz Analog (HDA600-1BV)
- Casio Calculator Data Bank World Time (DBC-1500B-1, DBC-150-1Q)
- Casio Databank World Time (DB-520GA-AJF, DB-520A-AJF)
The list will grow long from time to time. Do check on us frequently.
[Links]
Degree of Water Resistance
Casio Watches Manual
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